Phillies merch from small businesses to sport on game day
These small businesses in Philadelphia sell Phillies merch that will help you show your Phils pride with style.
You don’t need to buy “officially licensed” Phillies gear to prepare for the upcoming baseball season. Instead, you can support your favorite team by supporting local businesses. These local shops, staffed by fans of the Phils themselves, have crafted unique and clever Phillies merch. Stock up before the Phillies’ 2025 home opener on March 31!
Philadelphia Independents – Old City and online
True to its name, Philadelphia Independents is a shop made up of work by independent Philly artists. More than 50 makers from the five-county area of Philly contributed to the selection at the Philadelphia Independents store in Old City. The resulting shop is a unique kind of souvenir store that is also ideal for Philly locals looking to broadcast their city pride.
For baseball season, Phillies fans might gravitate to a Phanatic tee that incorporates the city skyline (made by artist Paul Carpenter), an enamel pin of a classic Phillies ice cream helmet (made by Pinadelphia), and a patch featuring the Phanatic (made by Broad Street Boosie). The Old City shop is open seven days a week, but you can also shop online.
hancrafted – Regional pop-up events and online
The artist behind the handmade apparel brand hancrafted is Hannah Hutchinson, a full-time nurse who also creates unique Philly sports gear. With hancrafted apparel, Phillies fans might broadcast their love of the Phillie Phanatic with a cute baby tee. They might also choose to don a sweatshirt with a gorgeous line drawing of Citizens Bank Park—perfect for a chilly Opening Day!
Hancrafted, local to Bucks County, sells on Etsy and also sometimes appears at local maker events. Follow hancrafted on Instagram to learn where hancrafted will pop up next—or just to be one of the first to see when a new design drops!
South Fellini – East Passyunk and online
South Fellini is the brainchild of two guys from South Philly who opened their own apparel store on East Passyunk with the power of friendship—and, of course, by bringing their host of clever memes and Philly inside jokes to the masses by way of fun tees and cheeky enamel pins.
The shop’s Philly-inspired gear includes a slew of Phillies merch to help you root for the home team, like a Phillies hoodie featuring Pooh. There’s also plenty of gear featuring the Phanatic. We like the socks emblazoned with “ring the bell,” as the Phillies do after a home run or a win. South Fellini’s brick-and-mortar boutique is open Friday, Saturday, and Sunday, but you can always shop online.
Phillygoat – Online
Phillygoat is a clothing brand in Philadelphia that draws its success from the obsessive nature of Philadelphia residents and their love of their home city. Shopping for your Phillies merch at the small, family-owned business should not only make you feel better than buying from the Fanatics conglomerate, but will also open a world of Philly sports apparel that is much more fun than “official” merchandise. You can prep for Opening Day with gear that reproduces the Major League Baseball logo with the Phanatic, brings the furry Phanatic to your shoes, and even announces “Go Phils” with a shirt picturing famous Phils and Phillips. There’s much more: shop the wider Phillygoat baseball collection online.
Minor Details Philly – Manayunk and online
A boutique based in Manayunk, Minor Details Philly sells Philadelphia merch as well as various other fun gifts, like a collection of products inspired by Taylor Swift. But you’re here for Philadelphia sports gear, and Minor Details Philly delivers. The shop sells dozens of items for Phillies fans, like a crewneck with cute Liberty Bell and baseball imagery or a red and white cap proclaiming the versatile slogan “Go Sports.” And hey, you don’t have to choose between your faves: you can even grab a crop top perfect for fans of both the Phillies and Taylor Swift!
The brick-and-mortar Minor Details Philly store is open Tuesday through Sunday, but the online shop is always open.
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